Sponser Partnership

Sponsor Partnership | Holly Reese — The Lavender Legend
Sponsor Partnership
GUINNESS WORLD RECORD ATTEMPT • BAY AREA

Partner With a High-Visibility Comeback Attempt at Age 64

Holly Reese — “The Lavender Legend” — is the first woman ever to set the Guinness World Record for the most push-ups completed in one hour. At age 61, she set the inaugural record on August 19, 2023 with 1,036 push-ups, then broke her own record on September 30, 2023 with 1,207 push-ups. On June 14, 2026, just days after turning 64, she will attempt to reclaim the record at Finnish Hall in Berkeley, CA by surpassing the current benchmark of 1,575 push-ups in one hour.

Holly is also a Healthy Aging Coach (adults 50+) and a Ph.D. candidate in Health Education and Promotion, conducting real-world mixed-methods research on fall prevention behavior among older minority adults.

Brand-aligned story themes: longevity • resilience • women’s strength • prevention • independence

Event Date: June 14th, 2026 attempt at Finnish Hall, 1970 Chestnut Str. Berkeley, CA.

Holly Reese — The Lavender Legend

Why This Partnership Is Unique

Historic achievement Comeback narrative Evidence-based credibility High-visibility storytelling Mission-driven impact
  • First woman ever to set the record; double record break at age 61 (1,036 → 1,207 push-ups/hour).
  • Age 64 on day of attempt to reclaim the record by exceeding 1,575 push-ups/hour.
  • Holly’s daily work supports adults 50–80+ with strength, independence, and fall prevention.
  • Doctoral research adds credibility and creates an evidence-based “why” behind the attempt.

Audience Value

  • Adults 50+ focused on longevity, wellness, and independence
  • Women 40–70 interested in strength and healthy aging
  • Health-conscious consumers drawn to real performance stories
  • Media audiences responding to inspirational, credible local stories

This partnership offers a positive, high-trust narrative with real-world relevance and strong on-camera visuals.

Visibility & Deliverables

  • On-camera brand visibility during training and event-day coverage
  • Logo placement on select media-facing materials and signage
  • Brand mentions in interviews where appropriate
  • Social media tagging and partner recognition
  • Category exclusivity (select categories)
  • Multiple visibility opportunities available at promotional events held at Rikki's Sports Bar in San Francisco and Starlight Strut Dance in Oakland during month before attempt.

Deliverables can be tailored to sponsor goals (brand awareness, education, content, community).

Sponsorship Packages

Title Partner (1 available)

  • Primary brand association with the record attempt
  • Priority logo placement and on-camera visibility
  • Media mention opportunities and event-day signage
  • Category exclusivity

Typical investment: $5,000–$15,000 (tailored to scope)

Supporting Partner (2–3 available)

  • Logo placement and partner recognition
  • Social mentions and event integration
  • Product inclusion (where relevant)
  • Optional category protections

Typical investment: $1,500–$5,000 • In-kind options available

Interested in a custom package? We can align deliverables to your priorities (longevity, women’s strength, recovery, hydration, wearables, fall prevention).

Request Sponsorship Information

To discuss fit, deliverables, and timing, contact:

Holly Reese — “The Lavender Legend”
Email: holly@healthyagingtransformations.com
Phone: 510.484.4253

Please include your brand name, category, and the best contact person. A brief partner overview and next steps will be sent promptly.

For press coverage and background, view the Media page.